"Appointing someone for a short period of time is always a challenge !
Hala helped me turn this challenge into a great success. She has been since day 1 of her mission, leading successfully the numerous pending projects of the marketing department.
She brought a lot to the organization with her strategic competences. Furthermore, I have greatly appreciated her leadership skills being able to manage a diverse team. Lastly, she is autonomous, easy to manage and fun to work with. I strongly recommend her."
— Nicolas COUDURIER, CEO of Biocodex
"Hala brings strong analytics and insight into market trends and consumer behaviour that positively influenced our branding recommendations. Her leadership style is clear and focused, which supports and enables, and her project direction significantly enhanced the synergy between her team and my agency, leading to a constructive and effective partnership."
— Beverley LAW, ALL CREATIVE Agency founder
"I had the great opportunity to hire Hala as Head of Marketing France (Leadership Team member role) for Merck Consumer Health from 2016 to 2017. She played a huge role in the transformation plan that we've implemented, especially in reviewing the brands' strategy. Her strategic thinking approach and her leadership have impacted significantly our turnaround."
— Stéphane GRENON, then GM of Merck Consumer Health France
