Need to move audiences to action?
Maybe your strategy needs (re)shaping so the story is strong. Or maybe the story seems solid on paper but is not clear yet in people’s minds.
This is where I come in: we work together to adapt the strategy and/or the story so it reaches the impact you need.
My services revolve around three main pillars: Brand Strategy, Storytelling and Brand consulting ▸ Know more
Whether you are a founder, a Marketing lead with limited resources or an agency working in Healthcare or Life Sciences, let's explore how I can help you and your teams
How would we work together?
I act as an embedded freelance partner, operational from Day 1. I bring in the skills and experience your teams are missing while respecting your identity and language.
My approach leverages the C.L.E.A.R. framework I created: Capture, Learn, Elaborate, Align, Reveal. ▸ Discover it
If you want to hear from people I have already worked with ▸ Read what they say
Why work with me?
I have 15 years of experience in Healthcare as a Marketing and Brand Director at both global and local levels (France, Latin America), working across Food Supplement, OTC, Rx portfolios - plus over 20 years overall in brand leadership.
I have spent my career crafting strategies and selling them successfully to demanding stakeholders, including sales teams, CEOs, and Executive Committees.
What should you also know about me?
I bring to the table more than my experience and my skills. My mindset in three words:
• Global-minded: French born in Lebanon; worked & lived in Europe & Latin America; polyglot - French, English, Spanish, Italian, Portuguese.
• Locally sensitive: alternated global roles & local leadership positions as Marketing Director, developing the ability to build bridges between headquarters and countries.
• Lifelong learner: naturally curious; constantly educating myself & experimenting; practicing storytelling through travels, photography & writing.
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